Launching Your New Site: SEO Checklist

November 5, 2018

Table of Contents

Building the perfect website for your business, product or blog can take some planning and effort to get things off the ground. Before you go online you want to design attractive landing pages with quality content that will keep users coming back.

You don’t want to get lost in the endless web so you need to make sure that your website is set up with proper SEO techniques to make the search engines take notice.

You can have the best product and site going, but if no one can find you online through your use of Search Engine Optimization then you are going to have a rough time. Search engines search for sites that are getting regular traffic, have industry search keywords implemented in their content and an authoritative reputation.

None of these things can happen without optimizing your content so that it can get seen. For those that are unfamiliar with online marketing and campaigns, you can choose to work with an SEO specialist that you can find on Once your design and layout are finished you will need to go through your pages to make sure that you have properly optimized your content, titles, and photos.

Take a look at some of the basic actions you should take to ensure your website will show up and draw people in.

Domain & Hosting

Before your design process starts, you should do your research about your chosen domain provider. There are many options out there so you want to find a reliable and responsive service. Above all, you want to make sure that your domain has a good online reputation that will add authority to your site.

Choosing your host is an important part of setting up your website. Choose wisely and go with a carrier that has no history of connection and timing out problems. Setting up with a less than reliable host can ultimately lose you clients in the long run.

SEO Friendly Theme

If you are creating a WordPress website you will have numerous choices of templates to choose from. There are many free and paid options to work with. Make sure that the template that is going to work for you is set up to work easily with your SEO needs. You will ultimately want to end up with a site that has a modern design, is clean coded and is fast loading to maximize your user experience.

Keyword Search

When you start creating content for your page you should concentrate on doing a keyword search in your industry. Find out the most commonly searched for keywords in your niche or for your topic and make sure to integrate them into your copy. There are many free and paid keyword searches available to use that can help you get on the right path to success.


Once you have collected the most searched for terminology in your industry, you can start plugging those words or phrases into your content. Try to make the most natural transitions for these terms or your content can end up with an uneven flow that users will notice. You don’t have to saturate every paragraph with keywords, but there should be at least one specific keyword for each page on your site. This makes it easier for search engines to pick up on your site based on the keyword density of your content.