Articles from this Category
Google Authorship: Humanizing Your Content to Increase Rankings
May 19, 2014
Though Google+ has grown rapidly since its launch in 2011–reaching 540 million active users this past October–Facebook remains the world’s largest social network (Google+ is the second). Nonetheless, the relevance of Google+ as an engaging social platform, and its importance to web marketers as a Google-owned property, cannot be debated. Described by Google itself as […]
How Hummingbird Should and Shouldn’t Influence SEO
December 16, 2013
As Google recently celebrated its 15th anniversary, the world-famous company also implemented a new change to its search engine algorithm. Called Hummingbird, the search engine update was not widely publicized by Google, but it certainly has wide-reaching effects on how people receive information and how marketing companies need to present their content. Anyone involved in […]
What Google’s 3 Big Changes Mean for the Future of SEO – And How to Adjust Your Internet Marketing Strategy
October 31, 2013
Google is no stranger to algorithm tweaks and Adwords changes, but the recent Hummingbird update and full-on move towards semantic search represent the company’s biggest search shifts since the early 2000s. Even much-feared updates like Panda and Penguin pale in comparison to these changes. In this post, we’ll talk about three recent Google changes and […]
Google Secure Search POV – Impact on SSL Searching
October 8, 2013
On Sept, 23rd Google announced an update that impacts visibility to keywords used by a visitor coming to your website via an organic search on Google.com. This is an expansion of a previous Google update which was first announced in October of 2011 known as Google Secure Search. Google Secure Search Updates With Google Secure […]
