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Is Facebook Limiting Your Page’s Reach? What to Know About How Facebook Controls What Your Audience Sees

Facebook Limits Organic Reach 1

How would you adapt your social media marketing strategy if only one to three percent of your Facebook audience saw your page’s posts? If you’re a brand with a larger following—say 100,000 Facebook fans—that leaves you with a relatively sizeable audience of 1,000 to 3,000 people.But assuming your page’s fans are in the thousands, or […]

The Ten Best Practices of Social Media Professionals

Social Media Pro 1

Every modern marketer knows that a social media presence is key to reaching new customers and maintaining relationships, but too many brands are baffled by how to make the platforms work to their benefit. Here, we outline the best practices of social media professionals everywhere and offer a glimpse at a few strategies you can […]