Is Social Media Scheduling With MeetEdgar the Right Solution for You?
February 20, 2017
Table of Contents Social media platforms have grown in number and sophistication over the years; despite early concerns about longevity, many major players have stuck around for a long time. In fact, social media use and engagement has grown or remained consistent throughout the whole of 2016. Facebook in particular dominates the world of social […]
3 Things that will Boost Your Social Media Engagement
November 14, 2016
Table of Contents Today, there are 2.2 billion social media users worldwide. With technologies continually on the rise to make social media available and more accessible to everyone, this number of social media users is expected to expand by leaps and bounds each year. This is why marketers of all business scales are now looking […]
Content Marketing Extensions that Every Marketer Needs
November 7, 2016
As marketers, we’re always looking for the next app, extension or tool that will streamline our work and improve efficiency. Vebology pulled together this solid run-down of the top 8 content marketing extensions that will check both of those boxes. If I’ve left any out, don’t forget to add them in the comments!
Tips for Building a Better Story for Your Brand
October 30, 2016
Table of Contents Consumer brand perception and building engaging brand stories are fundamental to consumer awareness. The stories that brands weave into the marketplace have never been more important than now. With consumers’ access to multiple options via the Internet, your brand needs to really stand out to capture the attention of prospects, whether they […]
Breaking News: Apple Introduces Paid Search in App Store
June 18, 2016
Table of Contents Apple announced a new Paid Search product for their Apple App Store that will provide an important opportunity for all marketers and developers to improve discovery of their apps in an increasingly crowded marketplace. Fuze has a number of insights around this product to share with you, to help keep you informed […]
Facebook Updates 20% Image Ad Text Policy
June 15, 2016
Table of Contents We wanted to share an update with you regarding Facebook’s 20% text policy. As of this week, Facebook will allow ads that exceed 20% text overlay to run on the platform. What It Is: Ads that were previously not approved for promotion due to exceeding the 20% text policy will now run […]
Changes to the App Rating on App Cards for Twitter
June 2, 2016
Table of Contents The Twitter team just let us know that starting this month, App Cards will only display the app’s average rating if the app has a star rating of 3.5 or above. This change is in effect for Android and is slated to roll out on iOS towards the end of the month. […]
After More than a Month, the Impact of Panda 4.2 Remains a Mystery
October 5, 2015
Table of Contents Back in July, Google began to roll out Panda 4.2: the first update to the Panda algorithm in almost 10 months, since version 4.1 was released last September. Panda 4.2 is more of a refresh of the existing algorithm than a complete update, and will take several months to roll out completely. […]
CPCs for Branded Keywords Experience a Rise in Google AdWords
September 21, 2015
Table of Contents Over the last month or two, search marketers across the web have noticed a confusing trend in the rise of the cost per click (CPC) for branded search terms. Some marketing agencies are reporting a rise in branded CPCs for clients of as much as 141% from Q2 to Q3, according to […]
European Commission Prepares Formal Antitrust Charges Against Google
April 7, 2015
Table of Contents The European Commission appears to be preparing to file formal antitrust charges against Google, according to the Wall Street Journal. As the European Union’s top antitrust authority, the Commission wields tremendous power in implementing and enforcing legislation that restricts companies from forming monopolies or depriving competitors of a fair share of the […]
